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Building Factories in Space
I sat down with Delian Asparouhov who just cofounded Varda Space technologies.
Ivan Kirigin
Jan 14
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Hiring for Authentic Developer Marketing at DeepSource
We're going to start featuring portfolio companies hiring for specific roles. This is a great way to share stories about mission and culture. See our i…
Ivan Kirigin
Jan 8
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Early Sales for Developer-Facing Startups
We ran a working session to help a startup get started in sales. We get the help of Adam Gross, who lead sales at Dropbox early and was CEO of Heroku.
Ivan Kirigin
Oct 4, 2020
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Working Session: Growing Substack with Referrals
I heard Packy McCormick was using referrals to grow his substack, so we set up a working session to dive into the program.
Ivan Kirigin
Oct 4, 2020
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How Apple Builds Product with Daniel Gross
I sat down with founder and investor Daniel Gross to talk about how to build product, including his experience at Apple.
Ivan Kirigin
Oct 4, 2020
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Idea Market Fit
Customers can buy an idea before the product is real, which is why crowdfunding is hard even if successful.
Ivan Kirigin
Sep 16, 2020
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What VCs Can't Say
I’m reminded of a comedy sketch from Trevor Moore where he says “Did you know it’s illegal to say ‘I want to kill the president of the United States of…
Ivan Kirigin
Aug 19, 2020
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Y Combinator cofounder Trevor Blackwell on Investing in Robotics
I sat down with Trevor Blackwell to discuss investing in robotics startups. Trevor is the cofounder of Y Combinator, which is the world's best startup …
Ivan Kirigin
Jul 7, 2020
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Dropbox Employee #1 Aston Motes on How To Support Black Engineers
We discuss optimizing your career for learning, getting more startup founders, and how your company can help support black engineers.
Ivan Kirigin
Jul 7, 2020
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How To Scale Marketing to the Enterprise and Developers, with Okta CMO Ryan Carlson | Blog
I sat down with Ryan Carlson to chat about his experience at Okta. Ryan joined Okta 9 years ago after the Series B, seeing the company all the way thro…
Ivan Kirigin
May 21, 2020
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Measuring Customer Acquisition Cost at Early Stage Startups
Measuring how much it costs to acquire customers is essential for scaling a business, but it’s hard at the earliest stages. Here I want to explore how …
Ivan Kirigin
May 13, 2020
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Introduction to Customer Acquisition Cost
CAC is a fundamental idea in marketing. This is a quick intro, a first step in a series building to more complex ideas.
Ivan Kirigin
Apr 30, 2020
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